Successful interviews and shoot for this falls Indiegogo Campaign and launch video! Big thanks to Jessica Peterson for letting us take over her beautiful studio space, the talented Steve Olpin for filming, Alicia Wade for taking some really beautiful photos and all the lovely ladies who modeled and those who were brave enough to sit behind the camera for an interview.   proceeds from the campaign will go toward fabric, shipping and manufacturing costs! It will really help get the ball rolling for this new line.  Thumb holes and pockets guys.

Hoodie lovin at summer camp! It was fun to hang with these girls and share some hoodie love with them the past 3 days : ) Babes sporting hoodie love at summer camp! It's been a blast enjoying nature with you guys! Can I venture to say that these fiery spring hoodie helped spark their expert fire making skills? You should have seen this this after it really got going. I am home from camp now and off to LA to pick up the new samples y'all!!!! I am loving summer but I can't wait for fall and the new hoodies!   .

Sneak peak at the new improved, oh so very soft, comfy, stretchy, perfect grey and white stripe. The new hoodie will have the same flattering fit + pockets and thumb holes. I know, seriously brilliant right? Olive Heather Grey and Charcoal Heather Plum and Jewel Heather .

Sale success! Shipping out some of the last of these bad boys. Thank you to every one who helped me make room for my new fall 2014 line!! .